Designer creates bag to rival LV from @kasefenley

The creator responds to online accusations of copying Louis Vuitton by embarking on a mission to design a superior duffle bag. He showcases the design process, highlights the innovative use of signal-blocking Faraday fabric, and reveals a supposed taunt from LV via Instagram DM. To get validation, he approaches a Louis Vuitton employee on the street, who inspects the bag and expresses genuine admiration for the design.

Creator: @kasefenley on TikTok

Transcript

People said that we copied Louis Vuitton, so we're gonna make a bag that's better than them and sell it back to them. All of the duffle bags on the market are the exact same. We have to create something better. So we created a new design language entirely. It's exotic, but not in your face. We've chosen a fabric no one else is using, especially Louis. It's called Faraday fabric. Its rare properties block electromagnetic frequencies, allowing you to go dark. But what just happened, you won't beli

Topics: Product Development, Brand Strategy, Fashion, Luggage

3,600,000 views