Artistic behind-the-scenes brand film from @jacquemus

Name: Artistic behind-the-scenes brand film from @jacquemus
Uploaded: 2025-10-13T15:35:32.000Z
Channel: jacquemus
Description: A woman, acting as a guide, takes the viewer on a satirical tour of the fictional 'La Manifatura di Jacquemus' in Italy. She narrates the entire process of creating the 'Le Turismo' handbag, from the initial sketch and technical design to the meticulous craftsmanship, quality control, and color inspiration, culminating in a reveal of the three different sizes of the bag.

A woman, acting as a guide, takes the viewer on a satirical tour of the fictional 'La Manifatura di Jacquemus' in Italy. She narrates the entire process of creating the 'Le Turismo' handbag, from the initial sketch and technical design to the meticulous craftsmanship, quality control, and color inspiration, culminating in a reveal of the three different sizes of the bag.

Creator: @jacquemus on Instagram

Transcript

Welcome to my beautiful Italy. Today, I'm taking you to La Manifatura De Jacquemus. As you can imagine, we do things a little differently here. Please follow me. Giuseppe Sprigatti. Like every other Rank Mauss bag, it starts with a sketch. Grazie Simon. L'Eturismo is a work of sophisticated savoir faire, but worst, some musical inspiration. Volume plays. It takes 500 pattern pieces, 4,000 stitches, 300 meters of piping, and two zippers. We work with only the finest leather. We cut it into perfec

Topics: Fashion, Accessories, Manufacturing, Craftsmanship

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