Step-by-step floral room transformation from @victoriassecret
The creator documents the step-by-step process of transforming a plain room at Victoria's Secret headquarters into an immersive 'enchanted garden' for a fragrance launch. He narrates his creative decisions as he installs pink velvet curtains, places giant artificial flowers, lays down a mossy rug, and builds custom floral arrangements, culminating in a fully styled event space that perfectly showcases the brand's product.
Creator: @victoriassecret on Instagram
Transcript
This is how I transform this space into an enchanted garden. I'm in New York creating an installation for Victoria's Secret's new bombshell fragrance. And I have the perfect vision to completely transform this space. I wanted to drench this room in pink velvet no that it feels like you're stepping into an elegant boutique. I found the most beautiful flowers. They're six feet tall and good so realistic, and they have a perfect touch to transform this room into a garden. To take it a step further,
Topics: Floristry, Event Styling, Design, Brand Marketing
2,176,144 views