Music hack applied to video editing from @briarcochran
The creator uses a clip of musician Charlie Puth to explain the concept of 'audio sweetening'—pitching up music to make it more emotionally appealing. He then pivots to show how creators can apply this same principle to their video content to boost retention. The video concludes with a step-by-step tutorial in the CapCut desktop app, demonstrating how to slightly increase video speed and pitch to 'sweeten' the content.
Creator: @briarcochran on Instagram
Transcript
Gonna blow your mind. Listen to this song. Why does everybody wants to rule the world make you feel inspired and emotional? It's because the song is pitched up with a tape machine. Back in the day, they call this sweetening the audio. Here's what it originally sounded like. Same thing with this song. That is sped up and this is what it originally sounds like. Everybody wants to save my hair. Everybody wants to save my hair. You might be thinking to yourself right now, Charlie, why do people do t
Topics: Content Strategy, Social Media Marketing, Music, Video Production
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