Behind the scenes campaign shoot prep from @house.of.ag

The creator documents the 48-hour pre-production process for a major social campaign in Rhode Island. They walk through location scouting, drone testing, and team strategy meetings, concluding with a professional insight on the importance of preparation.

Creator: @house.of.ag on Instagram

Transcript

We're in Rhode Island for forty eight hours to shoot a social campaign that needs 20 pieces of content. But the work starts a day early by scouting locations. We took our reference shots, shot lists, and headed over to the different locations to familiarize ourselves with them. Then we threw the drone up to find different angles or spots. Then we're back looking at our shot list to see if there's any problems we need to solve, any new inspo before taking some sample shots. Then in the car, back

Topics: Marketing, Content Strategy, Brand Marketing, Video Production

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