Explaining value through historical dye from @frontoffice.co

The creator explains the history of Tyrian purple, a rare and expensive dye, to launch a philosophical discussion on whether rarity and value influence our perception of beauty. He contrasts Kant's idea of disinterested beauty with the reality of contextual perception, using ancient Rome as an example, before applying this paradox to modern consumerism and the difference between cheap and expensive goods, ultimately arguing that true value lies in meaning, craft, and history.

Creator: @frontoffice.co on TikTok

Transcript

Right. So historically speaking, this is one of the most expensive dyes we have ever produced. This is Tier purple, a famously rare natural dye made from sea snails. It takes 10,000 sea snails to make one gram of dye. And this purple dye enclosed was the choice of emperors, Cleopatra, Alexander the Great, as a show of beauty better also as a show of wealth, of power that they could obtain this dye. Soterian purple is valuable because it is rank. Better, does being rare and valuable influence how

Topics: History, Apparel / Fashion, Art, Design

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