Creator breaks down viral marketing stunt from @thejackforge

Name: Creator breaks down viral marketing stunt from @thejackforge
Uploaded: 2024-06-04T13:17:24.000Z
Duration: 19 s
Channel: thejackforge
Description: The creator analyzes a viral tweet from LEGO, initially presenting it as a confusing, possibly accidental post that gained massive views. He then reveals the follow-up tweet, which shows a LEGO cat on a keyboard, explaining the gibberish as a clever marketing tactic to promote a new set.

The creator analyzes a viral tweet from LEGO, initially presenting it as a confusing, possibly accidental post that gained massive views. He then reveals the follow-up tweet, which shows a LEGO cat on a keyboard, explaining the gibberish as a clever marketing tactic to promote a new set.

Creator: @thejackforge on TikTok

Transcript

This post by Lego social media team absolutely dominated the conversation online today. This was posted at 02:00AM, and as of me making this video, it already has 8,000,000 views. But what is it? When I first saw it this morning, I thought someone had accidentally posted it when they put their phone in their pocket. Then I saw the follow-up reply.

Topics: Social Media Marketing, Brand Marketing

4,000,000 views