Relatable makeup shopping inner voice from @saiebeauty
The creator presents a relatable internal conflict about impulse shopping for makeup. The video starts with a text overlay stating the rational thought of not needing more makeup, then contrasts it with the 'voice in my head' (represented by the music) as they are shown adding multiple products from the brand Saie into their shopping bag in a store.
Creator: @saiebeauty on TikTok
8,900,000 views