Viral hook into fashion lookbook from @wisdm
The video opens with a stitched clip of a female creator explaining fashion proportion rules, specifically claiming that 'baggy on tight' is a fashion faux pas. The video then immediately cuts to a fast-paced, music-driven montage of male models confidently wearing various 'baggy on tight' outfits (oversized tops with skinny pants), effectively debunking the initial rule and serving as a stylish lookbook to prove the combination works.
Creator: @wisdm on Instagram
Video format
Quick Hit
Video outline
- State common rule
- Subvert rule immediately
- Provide visual proof
Hook overview
Present a widely accepted 'rule' or standard practice, ending with a specific restriction or 'don't' to set up expectations.
Title hook
Remember... Tight on baggy
Verbal hook
Remember, tight on bad. Yes.
Visual hook
A woman in a brightly lit room demonstrating outfit proportions by pointing to text overlays that pop up on screen with green checkmarks.
Hook strategies
- opinions-polarization
Payoff
The viewer is left with a new perspective, realizing the initial 'rule' was limiting and can be successfully broken, positioning the creator as an authority who transcends basic rules.
Narrative framework
The Rule-Breaker Montage
Narrative framework logic
Establish a widely accepted 'rule' or limitation, then immediately shatter it with a high-energy montage proving the exact opposite.
Narrative framework breakdown
- frameworkName: The Rule-Breaker Montage
- frameworkType: Standard Narrative
- coreLogic: Establish a widely accepted 'rule' or limitation, then immediately shatter it with a high-energy montage proving the exact opposite.
- confidence: 95
- pendingStatus: created
Topics: Fashion, Menswear, Streetwear
Concepts: Inspo Lookbook
Formats: Quick Hit
Elements: Montage Editing, Text Overlay, Trending Audio
Account types: Personal Brand
Transcript excerpt
Remember, tight on bad. Yes. Tight on tight. Yes. Baggy on baggy. Yes. Baggy on tight.
21,555,665 views