Show makeup process start to finish from @izzydavey99

The creator starts by stating she had a bad night's sleep and introduces her goal to recreate Hailey Bieber's 'toasty' makeup look. She briefly shows a reference photo collage, then transitions into a fast-paced, music-driven montage demonstrating her entire makeup application process step-by-step, concluding with a final reveal of the finished, styled look.

Creator: @izzydavey99 on TikTok

Video format

Process Montage

Video outline

  1. Introduce goal and reference
  2. Execute process montage
  3. Reveal final result

Hook overview

Establish a relatable starting point and immediately introduce a specific visual challenge using a reference image to set expectations.

Verbal hook

Sleep was sad. We're gonna see if we can do some dirty makeup today.

Visual hook

Close-up of the creator looking tired and rubbing her eye, establishing a relatable, unpolished 'before' state to contrast with the final look.

Hook strategies

  1. transformation-payoff
  2. relatability-contrast

Payoff

The Final Reveal: The completed transformation is showcased, providing a satisfying conclusion and allowing the viewer to mentally compare the result to the initial reference.

Narrative framework

The Reference Recreation

Narrative framework logic

Setting a specific visual goal using a reference image, then showing the satisfying, fast-paced transformation process to achieve that look.

Narrative framework breakdown

  • frameworkName: The Reference Recreation
  • frameworkType: Standard Narrative
  • coreLogic: Setting a specific visual goal using a reference image, then showing the satisfying, fast-paced transformation process to achieve that look.
  • confidence: 95
  • pendingStatus: created

Topics: Makeup, Beauty, Cosmetics / Skincare

Concepts: Get Ready With Me, Process, Before/After Transformation

Elements: Jump Cut, Image Overlay, Mood Music

Account types: Personal Brand

Transcript excerpt

Sleep was sad. We're gonna see if we can do some dirty makeup today. This is my reference photo. See how close that we

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