Documenting business journey for follows from @dirtygutdan

The creator recaps a viral post about his mission to change the chocolate industry, then announces his new goal to become the most followed chocolate brand on Instagram. He makes a promise to his audience to earn their follow by transparently documenting his entire business journey, including failures and successes, and concludes with a direct call-to-action to follow along from the beginning.

Creator: @dirtygutdan on Instagram

Transcript

Yesterday, I told the world that I'm changing the chocolate industry forever. And thousands of you guys blew that post up more than I ever could have imagined. So today, I'm starting a new mission. I wanna become the number one most followed chocolate brand on Instagram. Because the only way to prove to these billion dollar chocolate companies that we deserve healthier chocolate is by beating them where everyone can see it. But instead of just telling you to follow me, I wanna earn it. So here's

Topics: Entrepreneurship, Entrepreneurship, Food, Brand Marketing

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