Exposing Vital Farms controversy with screenshots from @zephzoid
This is a 9-slide carousel post that functions as investigative content marketing. It chronicles a public controversy surrounding the egg brand Vital Farms, using screenshots of social media posts, comments, and stock charts to argue that the company is engaging in 'greenwashed marketing' and is not transparent. The post culminates in a call-to-action to 'Buy. Local. Eggs.' and promotes the 'Localize' app as the solution.
Creator: @zephzoid on Instagram
Topics: Business, Food, Brand Marketing, Nutrition