Mascot announces user-generated content contest from @guywithamoviecamera
A creator, dressed as the Bumble Bee Tuna mascot, stands on a theatrical stage. He removes the mascot head to introduce himself and announce the 'Tuna Cans Film Festival,' a contest where viewers can win $25,000 by creating a short film featuring the product. He explains the three-step process (make, upload, win) with the aid of informational text overlays, encourages creative participation, and concludes by putting the mascot head back on.
Creator: @guywithamoviecamera on TikTok
Transcript
Hello. I'm Reese, or as I'm sometimes known, Horatio, the bumblebee seafood bumblebee. And I come here today to tell you something very important. The Tuna Cans Film Festival is here, and Bumblebee Seafood is awarding $25,000 to you if you can make the best short film featuring a can of Bumblebee Tuna. You, yes, you, can win $25,000. Craft a short film yes than sixty seconds featuring a can of one of these, submit to this website by the deadline, and that's it. You could win. Get creative, have
Topics: Advertising, Brand Marketing, Food, Video Production
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