Emotional boutique opening montage from @jacquemus

The creator, fashion designer Simon Porte Jacquemus, shares a montage of the grand opening of his first London boutique. The video shows his grandmother holding the ceremonial scissors, the founder kissing her, crowds cheering, the official ribbon-cutting ceremony, and celebratory moments with his grandmother inside the new store.

Creator: @jacquemus on TikTok

Topics: Fashion/Apparel, Retail, Branding