Brand origin story and product showcase from @iamnotyethome
The creator narrates his brand's journey, starting from a viral moment 14 months ago with screen-printed vintage jackets. He details the success of their first custom jacket launch and a recent restock, then showcases several new colorways (navy, saddle brown, off-white, olive), highlighting new design details like the interior lining and zippers, before ending with a call-to-action to visit the brand's website.
Creator: @iamnotyethome on Instagram
Transcript
Fourteen months ago, my brand went viral for the first time. We had the idea to screen print Jesus Did the Work on vintage work jackets, and it went way crazier than we anticipated. Then on Black Friday last year, we released our own jacket for the first tier. And once again, we were blown away selling nearly 1,000 units in less than an hour. And last week, we did a restock for the first time with some new colorways. Here's me wearing the navy, which we were selling for the first time. Absolutel
Topics: Apparel / Fashion, Brand Marketing, E-Commerce, Small Business
149,410 views