Tells story of lost GoPro from @inmotionwithzach

The creator narrates a personal story about losing his GoPro while skiing in Sun Valley, Idaho. He uses first-person footage from the lost camera, shows a selfie, and points out the exact location on a ski map where he believes it fell after a crash, concluding with a direct appeal to the audience to return it if found.

Creator: @inmotionwithzach on Instagram

Video format

Vlog

Video outline

  1. State a relatable problem
  2. Reveal the ironic context
  3. Provide specific evidence
  4. Issue a community call to action

Hook overview

A direct, unadorned statement of a common problem or loss to establish immediate relatability and capture attention.

Title hook

RIP my GoPro Lost in Sun Valley, ID

Verbal hook

So I lost my GoPro, which is fine.

Visual hook

The video opens with a dynamic, first-person point-of-view shot of skiing down a snowy mountain, creating immediate motion and immersion.

Hook strategies

  1. curiosity-open-loops
  2. credibility

Payoff

A direct call to action that enlists the audience's help in resolving the story, creating an open loop and fostering a sense of community participation.

Narrative framework

The Lost & Found Appeal

Narrative framework logic

To transform a personal story of loss into a public, gamified call to action by providing specific details and a relatable, humorous backstory, thereby creating an open loop that encourages community engagement.

Narrative framework breakdown

  • frameworkName: The Lost & Found Appeal
  • frameworkType: Standard Narrative
  • coreLogic: To transform a personal story of loss into a public, gamified call to action by providing specific details and a relatable, humorous backstory, thereby creating an open loop that encourages community engagement.
  • confidence: 95
  • pendingStatus: created

Topics: Sports, Outdoor Lifestyle, Travel

Concepts: Storytime

Formats: Vlog

Elements: First-Person POV, Voiceover, Annotation Overlay, Graphic Overlay

Account types: Personal Brand

Transcript excerpt

So I lost my GoPro, which is fine. I'm honestly surprised it hasn't happened sooner, better, coincidentally, I lost it on the only day I was skiing and drinking ever. If I had to guess where it is, it's probably about 20 feet past the catwalk on Lefties Bowl at Sun Valley where I jumped off, double ejected, and tomahawk my way down the mountain. So if you're out there and you find it, be a cool person and send it my way. Thanks.