Political investigative news headline graphic from @propublica

An editorial graphic by ProPublica promoting a new investigative database, featuring a collage of Trump administration officials above a bold headline about their financial ties to regulated industries.

Creator: @propublica on Instagram

Video format

Carousel

Title hook

Documents reveal a web of financial ties between Trump officials and the industries they help regulate

Verbal hook

This week, we published a trove of more than 3,100 disclosure records that reveal financial ties between senior government officials and the industries they help regulate.

Visual hook

A cluster of seven circular portraits featuring highly recognizable political figures set against a dark, serious background, creating immediate recognition and visually representing the 'web' mentioned in the text.

Hook strategies

  1. secrets-shortcuts

Topics: Politics

Concepts: Headlines

Formats: Carousel

Elements: Text Overlay, Digital Collage

Account types: Brand

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