Rating art direction of OOH ads from @jason_swet

Name: Rating art direction of OOH ads from @jason_swet
Uploaded: 2025-10-20T18:50:22.000Z
Duration: 87 s
Channel: jason_swet
Description: The speaker reviews and rates the art direction of various out-of-home advertising campaigns, providing commentary on their effectiveness and creativity. The speaker shares their opinions on the use of typography, imagery, and overall concept, assigning a numerical rating to each ad.

The speaker reviews and rates the art direction of various out-of-home advertising campaigns, providing commentary on their effectiveness and creativity. The speaker shares their opinions on the use of typography, imagery, and overall concept, assigning a numerical rating to each ad.

Creator: @jason_swet on Instagram

Transcript

Rating the art direction. Got some of the best out of home ads. Billboards. Love a good play on words, but is it just me or that no last season should be italicized? It's probably the tagline. I like it. Five. Fun little one off. Can't do much more than this, but it's clever. Six. When you go minimalist, you run the risk of being ignorable. But like a simple type treatment makes this really stand out. If you're gonna read it, you're gonna read the whole thing. Seven. 20% off everything, even thi

Topics: Marketing, Advertising, Design

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