How Pantone standardizes global color from @shwinnabegobrand

Name: How Pantone standardizes global color from @shwinnabegobrand
Uploaded: 2025-12-01T18:24:55.000Z
Channel: shwinnabegobrand
Description: The creator explains the critical role of Pantone in the global supply chain, moving from the problem of digital-to-print color inconsistency to the solution of standardized physical references.

The creator explains the critical role of Pantone in the global supply chain, moving from the problem of digital-to-print color inconsistency to the solution of standardized physical references.

Creator: @shwinnabegobrand on Instagram

Transcript

You know how Tiffany blue, Hermes orange, and Coke red are incredibly important colors to the brand? Well, have you ever thought how do these brands or sports teams ensure that they print the color exactly the same worldwide across tons of manufacturers and materials. On this weekend, good monopolies that need to worst, here is a niche company that controls how color works that no one really thinks about. Now, you've probably heard of Pantone from their color of the year or collaborations like t

Topics: Design, Branding, Manufacturing, Business

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