Creator shares data from DMing women. from @maxxingwjett

The creator presents the results of a social experiment where he messaged 100,000 women. He uses a data visualization graphic to walk through the response funnel, from delivered messages to replies and interest. He then reveals his method of using an AI app to face-swap his face onto a model's photo to create more attractive profile pictures, before concluding with the final number of successful interactions.

Creator: @maxxingwjett on Instagram

Video format

Greenscreen Talking Head

Video outline

  1. State massive, ambitious goal.
  2. Reveal data in filtering stages.
  3. Explain the 'secret' method.
  4. Share partial success metric.
  5. End with a cliffhanger.

Hook overview

An audacious claim about a large-scale social experiment, using a huge number and niche slang to create immediate curiosity about the outcome.

Title hook

I asked 100,000 tortas to crack 😭🙏

Verbal hook

I DM'd a 100,000 Tortoise to see how many would actually wanna crack.

Visual hook

The creator's face is layered over a screenshot of a social media inbox, showing a long list of direct messages sent to various women, providing immediate visual proof for his claim.

Hook strategies

  1. credibility
  2. curiosity-open-loops

Payoff

A partial resolution that delivers a concrete success number while simultaneously creating a cliffhanger by revealing the much larger number of remaining opportunities, creating an open loop that encourages follows for an update.

Narrative framework

The Data Funnel Experiment

Narrative framework logic

Presenting a large-scale personal experiment as a data-driven case study, revealing results in a funnel-like progression to build suspense, and concluding with a partial result and a cliffhanger.

Narrative framework breakdown

  • frameworkName: The Data Funnel Experiment
  • frameworkType: Standard Narrative
  • coreLogic: Presenting a large-scale personal experiment as a data-driven case study, revealing results in a funnel-like progression to build suspense, and concluding with a partial result and a cliffhanger.
  • confidence: 95
  • pendingStatus: created

Topics: Dating, Social Behavior, Tech

Concepts: Journey Documentation

Formats: Greenscreen Talking Head

Elements: Green Screen Composite, Text Overlay, Image Overlay

Account types: Personal Brand

Transcript excerpt

I DM'd a 100,000 Tortoise to see how many would actually wanna crack. Out of that 100,000, 64% left me undelivered, 36% good me, and only 1,450 responded. But that's perfectly fine because out of that fourteen fifty, 870 wanted to crack. And before I get into how many I cracked, I pulled these tortas by finding an aesthetic picture of a model that they already find attractive and just had AI swap out his face with mine so I could have some good looking photos for my profile. And I best yes regen for this. And out of that 870, I've cracked 34 so far, but we still have 836 left no wish me luck.

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