Sustainable fashion material breakdown from @gents.studios
The creator makes a provocative claim about the biggest lie in sustainable fashion, then provides a historical overview of cotton production and its environmental impact post-industrialization. He contrasts this with polyester, detailing its pros and cons, before concluding that all new clothing production is harmful and the true solution lies in consumer responsibility—buying less, repairing, and wearing clothes longer.
Creator: @gents.studios on Instagram
Transcript
The biggest lie in sustainable fashion isn't polyester. It's the idea that any new clothing is environmentally neutral. Let me explain. This isn't a good worse bad story. It's about history, scale, and the uncomfortable reality of consumption. Cotton has been used for thousands of years in India, Egypt, and The Americas. Historically, it was rain fed, handpicked, hand spun, and locally consumed. Its impact was low, not because cotton was harmless, but because production was limited by labor and
Topics: Fashion, Textiles, History
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