Explaining one theory, proposing another from @annakahoelkstudio

The creator explains the popular 'unexpected red theory' in interior design, then proposes her own 'unexpected blue theory,' arguing that a pop of blue can be just as impactful. She uses numerous visual examples of interiors to support her claim, admits the theory is self-serving as it promotes her new blue vase, and concludes by officially coining her new term.

Creator: @annakahoelkstudio on Instagram

Transcript

At this point, we've all heard of unexpected red theory, but how about unexpected blue? If you haven't heard, the unexpected red theory is a term coined by interior designer Taylor Simon. It's basically that adding anything red, big or small, to a room just makes the whole space feel more cool, memorable, and intentional. I'm all in on this. Red is great, but how about unexpected blue? I think a pop of blue can have just as big an impact. I love a deep ultramarine or a periwinkle even. And, yes,

Topics: Interior Design, Product Design, Design

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