Explaining a rare logo's history from @gamedaygrails

The creator tells the story of the original Jacksonville Jaguars logo from 1993, explaining how its similarity to the Jaguar car company's logo led to a trademark infringement lawsuit against the NFL. He shows examples of the rare, pre-lawsuit merchandise and explains that because only a limited amount was produced, these items are now highly valuable collectibles.

Creator: @gamedaygrails on Instagram

Transcript

The cult of the lawsuit logo. Did you know the Jacksonville Jaguars once got the entire NFL suit? So in 1993, the league expanded to 30 tier, adding the Carolina Panthers and the Jacksonville Jaguars. But the Jags original logo featured a long, sleek, leaping Jaguar, and that Jaguar was featured heavily. It's very clear that while maybe a little dated, this stuff looks sick. No sick in fact that Jaguar, the car company was like, wait. Then they sued the NFL and the Jags for trademark infringemen

Topics: Vintage Clothing, Football, History, Branding

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