Proving doubters through creative design from @kweinbydesign

The creator shares how she was told she didn't have potential in a creative role, then shows how she proved them wrong by designing merch for sports teams and signing contracts with NHL teams.

Creator: @kweinbydesign on Instagram

Video format

10 Shot

Video outline

  1. State initial rejection
  2. Show dedicated effort
  3. Achieve unexpected success
  4. Offer motivational message

Hook overview

Presents a common rejection scenario to create immediate relatability.

Title hook

“we just don’t see your potential in a creative role”

Verbal hook

And I always find you.

Visual hook

The creator is sitting in a chair and throws her hands up in the air.

Hook strategies

  1. transformation-payoff
  2. credibility

Payoff

Delivers a motivational message to inspire viewers to pursue their goals despite setbacks.

Narrative framework

Underdog Triumph

Narrative framework logic

Overcoming rejection through dedicated effort and achieving unexpected success.

Narrative framework breakdown

  • frameworkName: Underdog Triumph
  • frameworkType: Standard Narrative
  • coreLogic: Overcoming rejection through dedicated effort and achieving unexpected success.
  • confidence: 95
  • pendingStatus: created

Topics: Design, Sports Marketing

Formats: 10 Shot

Elements: Text Overlay, Montage Editing

Account types: Personal Brand

Transcript excerpt

And I always find you.